Over 100 value-added customers per day:
measurable Mehrwerk success.

Added value in the credit business.

Our client, a German financial services provider with an annual turnover of around EUR 100 million, brokers loans between private individuals through a user-friendly online platform that simplifies access to credit. Its goal: to intensify customer loyalty, increase app usage and improve the earnings situation.

Challenge

  • Increasing customer lifetime value as part of a financial service provider's credit brokerage
  • Increasing customer loyalty and app usage
  • New commission income

Strategy

  • Introduction of an optional value-added package within the framework of credit brokerage

Measures

  • up to 25% online cashback at more than 1,200 online shops
  • Travel cashback with 5% at more than 200 tour operators
  • consolidated overview of the user's credit reports
  • automated alarm notification in the event of misuse of customer data in the deep and dark web
  • Communication via own mobile app, web portal as well as via permanent and regular communication

Success

Target exceeded: The company consistently achieved more than 100 activated value-added service packages per day.

Conclusion:
More value for end customers - and more revenue.

The specifically selected cashback solutions enabled customers to be activated and retained in the long term. App usage figures were increased - all without any financial investment on the part of the company.

Do you need a customized banking or finance value-added solution?
Talk to me.

Talk to Sören Timm:
He is Head of Sales at Mehrwerk, and that means as much as Head of ExactlyTheSolutionYouNeed.

Arrange a callback

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All completely non-binding. But immediately solution-oriented.

Making
the difference

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