More loyal customers,
higher prices,
more growth: GUARANTEED.
Intensify customer loyalty - and maximize profits at the same time!
Mehrwerk is Europe's leading specialist for data-driven value-added solutions. We support you in emotionalizing your savings bank products in a targeted manner: This increases your customers' willingness to pay, enables price optimization and strengthens customer loyalty. Use our expertise to gain a competitive edge in the financial sector!
Examples of successful account brands
That's why your accounts need added value:
from Mehrwerk.
Competition in banking is tough: price pressure, customer fluctuation and market saturation limit growth potential. In order to be successful in high-volume commodity markets, savings banks need innovative concepts that resolve the price paradox: by improving the earnings situation on the one hand, while at the same time creating closer and stronger customer loyalty. Mehrwerk uses data to develop precisely the right local value-added services for your customers to meet this challenge. Guaranteed.
Benefit from the
Mehrwerk Vierklang:
1 | Strategy
Introduction of a tiered value-added account strategy.
2 | Differentiation
Simply select the services you require and get started straight away. It's simple and straightforward plug & play.
3 | Customer loyalty
Inspire and retain customers – and employees – with differentiated and relevant added value.
4 | Increase in yield
Account model upgrades that generate additional monthly income
of up to € 5 per account
per month
Don't just rely on standard added value: generate premium revenue with premium services.
From 2025, SFG will offer a standardized basic set of standard added values with Payback, the travel booking and ticket service and vouchers. Our tip: Take your pricing to the next level: with individual data-driven value-added account strategies, differentiated by account model, building on the SFG basic set if desired. With us: your value-added specialists from Mehrwerk.
Our value-added account models,
with particularly large PK price leverage.
Differentiated value-added account strategy
On request, building on the basic SFG set.
Develop your savings bank
savings bank added value strategy with me.
Holger Husfeldt, Senior Sales Specialist,
explains in detail why Mehrwerk guarantees you measurable success.
All without obligation. And guaranteed to be exciting.
Thanks to the introduction of Mehrwerk accounts,
the proportion of premium accounts increases significantly.
Despite competition and rising costs:
These savings banks are already benefiting sustainably from our value-added account strategy.
moingiro! with Sparkasse Holstein
After three years, the company has seen significant growth in its portfolio, particularly in the premium account segment, while at the same time a successful price increase was implemented for Sparkasse current accounts, resulting in significant revenue growth from the "new account world".
Attractive growth in existing customers
after 3 years, especially in the premium account segment
High average price increase
for Sparkasse current accounts!
Strong earnings growth
from the "new" account world
Luna Giro with Sparkasse Lüneburg
Consistent sales management led to broad acceptance of new pricing models within 8 months, resulting in an increase in value-added accounts despite higher prices. This marked a successful shift away from a seemingly saturated pricing strategy.
Almost full approval
due to consistent sales management: with the price reductions within 8 months
Significantly more value-added accounts
despite higher prices
Turnaround
of a seemingly saturated pricing strategy
First-class value-added solutions
communicated first-class.
Mehrwerk not only offers you highly relevant value-added solutions, but also comprehensive marketing services for tailor-made end customer communication. The best example: the individualized web portal, which we fill for you with activating content that puts your specific value-added solution in the spotlight.
Your savings bank also holds the key:
to more loyal customers, higher prices, more growth.
Talk to Holger Husfeldt. Now.
And take your savings bank's earning power to a new level.
All without obligation. And guaranteed to be exciting.
Making
the difference
